"Appsfire, the service for sharing iPhone Apps with anyone, has announced that they are doing a contest called App Star Awards, in partnership with SFR/AppliStore and LeWeb.
The idea is very simple. Anyone that has a legit iPhone application that doesn't require jailbreaking, can submit a 30 second video to the contest, even if the app is not totally finished. 30 clips will be preselected, 10 in each category ? games, entertainment, utility and other. Those clips will be reviewed and rated by a jury (full list below). Three winners, one in each category, will get a check of $1,500 and a free ad campaign with participating partners.
The results will be announced on stage at LeWeb in Paris on December 9th. TechCrunch Europe is organizing the startup competition in partnership with LeWeb."
Friday, October 23, 2009
Pepsi kills controversial iPhone app
"Soft drink giant PepsiCo has decided to remove from Apple's App Store a controversial iPhone and iPod touch application criticized for its insensitive portrayal of women.
AMP UP Before You Score--a free application touting PepsiCo's Amp Energy drink and touted as a 'road map to success with your favorite kinds of women'--generated user reviews calling the app 'sexist and stupid' and 'a great new case study for branded apps gone wrong.'
Pepsi eventually turned to its Amp Energy Twitter feed to apologize, but did not immediately pull the app from circulation--at the time, a spokesman informed The Wall Street Journal the firm is still 'looking at the situation and evaluating its options.'"
AMP UP Before You Score--a free application touting PepsiCo's Amp Energy drink and touted as a 'road map to success with your favorite kinds of women'--generated user reviews calling the app 'sexist and stupid' and 'a great new case study for branded apps gone wrong.'
Pepsi eventually turned to its Amp Energy Twitter feed to apologize, but did not immediately pull the app from circulation--at the time, a spokesman informed The Wall Street Journal the firm is still 'looking at the situation and evaluating its options.'"
iPhone finger painting application Brushes catches on
"Finger painting used to be the province of the preschooler. Now adults do it. Doodlers do it. Serious artists do it, like pop art master David Hockney. They do it -- as we do nearly everything these days -- with an iPhone application.
'Brushes,' which allows users to paint on the white digital canvas of an iPhone screen or iPod Touch using their fingertips, hit the app store in August 2008. Sales soared earlier this year after artist Jorge Colombo designed The New Yorker's June 1 cover art using the application."
'Brushes,' which allows users to paint on the white digital canvas of an iPhone screen or iPod Touch using their fingertips, hit the app store in August 2008. Sales soared earlier this year after artist Jorge Colombo designed The New Yorker's June 1 cover art using the application."
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